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Move on Up to ITV

  A social media platform that aims to support and sustain professional diverse talent in their broadcast careers. In 2010, ITV identified a gap in the market that enabled us to use social media as a portal to effectively connect and engage with diverse talent. ITV launched Move on up to ITV ? a facebook page with a clear vision…

Superhuman Presenters

2 Years to Find and Train a Squad of Disabled Presenters/Reporters for the Biggest Live Sports Broadcast in Channel 4?s History. C4?s London 2012 Paralympics bid stated our intention that ?a major talent search will discover and bring on a new generation of presenters and reporters who have a disability??? aiming to add authenticity, credibility and knowledge to our coverage,…

A strategy for change

Background Creative Access was born out of the flames that engulfed parts of London and other major UK cities in Summer 2011. The woeful lack of understanding in the media of the communities worst affected by the riots, and the endless parade of white middle-class commentators appearing on our screens, brought a small group of people together with a single…

Taking the lead

After winning Company of the Year at the CDN Awards in 2012, Acme Films Creative Director, Jaimie D?Cruz reveals how Acme leads on diversity and how it all stems from taking a risk on the unknown. I started Acme in 2011 because I wanted to make TV which felt like it was coming from a slightly different place, reflecting more…